AI Insights · Timothy · July 2022
Top 5 Fitness and Weight Loss Programs on iOS in Europe Q2 2022
Discover the performance of the top 5 fitness and weight loss apps on iOS in Europe during Q2 2022, including trends in downloads, revenue, and active users.
Throughout the second quarter of 2022, the top fitness and weight loss apps on iOS in Europe demonstrated varied performance in terms of weekly downloads, revenue, and active users. Here’s a detailed look at the trends for the top 5 apps.
Strava: Run, Bike, Hike saw a notable increase in weekly revenue, beginning at around $374K at the end of March and peaking at about $611K by mid-May. Downloads for the app also showed a positive trend, starting at approximately 39.7K in late March and reaching around 56.1K in early May. The app's active user base remained relatively stable, fluctuating between 1.5M and 1.7M throughout the quarter.
MyFitnessPal: Calorie Counter maintained a steady weekly revenue stream, starting at $266K at the end of March and climbing to roughly $331K by the end of June. Weekly downloads varied, beginning at about 64.2K in late March and slightly declining to around 57.2K by the end of June. Active users for the app saw minor fluctuations, ranging from 2.7M to just over 3M during the quarter.
Zwift: Ride and Run experienced relatively consistent weekly revenue, starting at $231K at the end of March and ending at approximately $248K by late June. However, the app’s weekly downloads remained low, fluctuating between 1.4K and 2.2K. Active users showed a slight decline from around 29.2K to 22.8K throughout the quarter.
Fitbit: Health & Fitness had a mixed performance in terms of weekly revenue, starting at $300K in late March, dropping to $193K by mid-June, and then rising to $344K by the end of June. Downloads were relatively stable, hovering around 21K to 24K weekly. Active users saw minor declines, moving from approximately 459K to 444K during the quarter.
Finally, komoot - hike, bike & run displayed significant volatility in weekly revenue, starting at $119K in late March, peaking at about $396K in mid-April, and ending at $343K by the end of June. Weekly downloads showed an upward trend, starting around 29K and reaching up to 63K. The active user base saw a notable increase, rising from approximately 683K to 1.1M throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower’s platform.
